In the past, app developers have focused on creating applications for desktop computers and beginners used all kinds of programs for writing and compiling code. Slowly, Android apps started gaining ground and more and more developers tried their luck to win fans and nowadays, the Google Play Store is full of popular apps with hundreds of millions of downloads. To reach this performance, first you will have to learn programming, but luckily, if you don’t have time and patience, there are many app development platforms that will help you develop a masterpiece without even knowing to code.
This cloud-based mobile workforce app is used mostly for creating customizable native mobile apps and tools for enterprises, to make it easier for field employees to do their job on their mobile phones, and to not have to deal with paperwork. Like many other platforms, Field Squared enables you to add the many features to your apps, but we’ll mention only customer tracking, GPS integration and team tracking, Photo Markup, configurable data capture and smart forms, barcode scanning etc.
This cloud-based platform helps any non-technical person to create business applications, while more experienced mobile app developers can add integrations and complex functionality. With Zengine, you will create database of contacts, customers or job candidates, and you will start adding content in the pre-configured templates.
If you’re looking for a user-friendly platform, then Como is the best recommendation. You will see how easy it is to create feature rich Android apps that will focus on e-commerce, so it will be the perfect tool to help online stores promote their products and services.
If you’ve taken zero programming lessons, but you’re ambitious enough to build an online database app, then use Knack. If you’ll have problems understanding how this app works, don’t worry, because you’ll get online support and pull it through.
Want to build an application in a few days? Then try out this app with a drag-and-drop interface that helps you create custom business applications nice and easy, add logic to them and design and automate workflows using a minimal amount of code. You will sign up for free and start building custom applications (maximum three), or choose one of the three plans: STANDARD $5 per user/month (ten apps), PROFESSIONAL $10 per user/month (50 apps) or ENTERPRISE $15 per user/month (unlimited apps). You will get a 15-days free trial and if you change your mind, you’ll cancel your account.
This is a very popular cloud platform that can be used by anyone to create online database applications in record time. The list of features that can be added to apps includes Interactive Reports and Data Publishing, Built-In Cloud Database, Application Modules, User Management, Online Forms, Integration and Extendibility, Password Protection and many more.
Using one of the 250 pre-configured templates you will build an awesome application that will be used in one of the 30 targeted industries. What’s clear is that you don’t need to know to code, as the platform will assist you all the way to choose the best design and make the application very secure, then it will allow you to integrate it with the Cloud.
The platform is being used by over 1700 marketing and design agencies to create good-looking applications for their customers – small businesses. Follow in their steps and start making money without being a professional developer. You don’t know where to start? Don’t worry, the platform offers lots of templates and it will guide you to build apps via its tutorials. The features that can be added to apps with Bizness Apps are Tell-A-Friend, Mobile Shopping Carts, Advanced Push Notifications, Mobile Reservations, Event Listings, Points of Interest and many more.
It’s an all-in-one web design platform which allows you to design, prototype, and launch dynamic, responsive websites. Since it’s a WYSIWYG visual website builder, Webflow is not actually about building apps for Android, but it will use your Android device to create websites, and yes, you don’t need to be an expert to satisfy the preferences of any enterprise or small company. There are enough business templates that will help you cut down on the time it takes to usually build an application, but if you don’t like them, you will have the possibility to design a site from scratch.
This year, Google was in a rush to release the Android 7.0 Nougat, after in March, the company launched a preview program for developers who own a Nexus 5X, 6, 6P, Nexus Player, a Pixel C tablet, a General Mobile 4G (Android One) or an Xperia Z3 smartphone. The new operating system was released on August 22 and it’s already rolling out to the aforementioned Nexus devices (the Z3 was excluded from the list of compatible devices because of some issues), while the previous Android 6.0 Marshmallow was unveiled alongside the Nexus 5X and 6P, in October 2015. Below we’ll tell you about the major new features from the total of over 50 changes, so that you’ll know what to expect from the new Android OS.
This is a feature that was requested especially by owners of phablets and tablets, who want to want to run two applications simultaneously. Google has made a few tests in Marshmallow, but the feature wasn’t ready to be added to the final version. However, multi-window support made its way to Nougat and in order to run two apps side-by-side, you will need to tap the square recent apps menu, then to slide any app to the top.
Tweaked Settings Menu
The settings menu is smarter in Nougat, as it offers suggestions at the top, which you can minimize. This is very useful, because if you forget to setup the fingerprint reader, or to change the wallpaper, then you will get this suggestion. Also, while you’re in any settings menu, if you tap the three lines button, you have access to all settings by bringing out a hamburger menu.
If you have a limited data plan and don’t want to exceed your mobile data, then enable Data Saver, which will limit background data usage and you can select auto-on options and Google will know when you’re getting close to consuming all your data.
Until now, Android users had to install third party applications that brought this feature whose goal is to reduce the brightness of the screen lower, so that you can fall asleep easier. The Night Mode feature that’s hidden in System UI Tuner can be unlocked by long pressing the gear-shaped settings button until you’ll see it spinning.
Doze on the Go
Google has surprised its users when it introduced Doze in Marshmallow, which extended battery life by putting applications into a low-power sleep state when the device wasn’t used. This feature was upgraded in Nougat and it kicks in when the screen has been off for a while, even if the device is put in a pocket, preventing applications to access location or notifications, but it allows messages and emails to still come through.
Android TV Recording
Do you have a favorite TV show which you’re watching using Android TV, Google’s smart TV platform, and want to record each episode directly on your Android phone or tablet? This feature was introduced especially for this purpose, but you may want to be aware of the copyright issues.
Some people have health problems and if they have an allergic reaction to a specific substance while they’re outside, and they’re taken to the hospital, it will be easier for doctors to contact their families or friends, by using “Emergency Information” from the lockscreen. The owner of the device can add there medical information and phone numbers of their loved ones.
This change replaces the old method that required accepting an update, waiting for it to download, then the phone had to reboot a few times, it went into recovery mode, and the update was finally applied. This wasn’t over yet, because the phone had to reboot again so that the app could be optimized, thanks to the new update. The entire process took 15-20 minutes, which was extremely long and frustrating, so Google had to change something about the way applications get updated. Now, in Nougat, the update is downloaded in the background automatically, then you’re alerted that at the next reboot, the update will be applied.
Android Instant Apps
You will no longer have to purchase an application, then to install it on your Android phone and regret your decision. Android instant apps will make its debut on Jelly Bean and above versions and it will allow users to watch videos from buzzfeed with the applications they want to download, then if they like what they see, they can finally make the payment using Android Pay.
Related blog: Best tips for Android developers to succeed in Google Play Store
Marketing an app begins much before than launching it. From your pre-launch activities to marketing strategies, the arrival of your app and its success depends on how well you can build the euphoria of excitement amongst your target audience. Unfortunately, there is a major disconnect between the use and importance of landing pages by marketers.
At the very center of marketing lies the landing page – the space where app users land the moment they click the app. It determines whether or not a user is going to stay, check out or leave the app or website. So, that makes landing pages really crucial for any online business. Landing page is, thus, the heart and soul of your app.
Whenever users land up on your app, there are a few requirements the landing page should address. For instance, you must offer them some recognizable features and ensure that people know they have arrived to the right app. You should give your users a clear and concise picture as to why they should visit your app. Then, and only then, you can understand their motivations and offer them the exact piece of information they seek. And, obviously, you have to know what should follow. A killing call to action can be very effective to take your audience by the hand, assisting them as they enter your app.
For the ones still debating over whether or not your apps needs a well structured landing page, here’s a list of why and what makes landing page an integral part of building an app before it is launched:
Shaping your App Story
The nascent stage of the landing should be perfectly aligned with the strategic planning phase of the app. As you start nailing down the concept of the app and start creating your branding tools, you may want to buy a domain name that reflects the name of your app and publish it on the landing page. This page can then legitimize the presence of your app to give you a proper position and allow potential users to find you. It would also serve as the key place from where people can start learning about the app much before it hits app stores.
The basic landing page is the place where you actually start shaping the design identity of your app. You can showcase the app brand here on this page and place some introductory teasers with email sign-up forms to generate interest in your audience. You might even want to include high-level updates and information about when and how you want to take the app ahead, though you should always keep the launch dates fluid.
Most importantly, this is the page from where you start introducing your potential users to the app and the story behind it. Now, every app has a story, which customers want to know in a few lines. These emotional and crisp slogans showcase the core features and purpose of the app, and let users know why they might like to download the app when it is available.
Beta Testers Feedback – Crucial Stage
The next crucial stage of the app’s landing page is to increase interest in the app by revealing some vital details about the app and reaching out to potential customers for feedback. You can start by teasing out plenty of details about the features of the app, some screenshots, and much more. You can also get more creative in the promotional content with several interactive graphics or even a short promo video.
Simultaneously, you have to start building out social media networks and channels. Your landing page should have links to all social media channels and web presences you have considered for the app. At this stage, it is very important to connect different communication channels in a central location so that people can have a defined place to learn everything about the app.
By the time you reach this point, have several email addresses from your social media channel and email sign-ups. Thereafter, you can reach out to a large number of users and get new perspectives on what works and what doesn’t. Through discussions, you can find better solutions. Some users may also be interested to provide more hands-on feedback data using the app as a part of beta testing group.
You may also receive other feedback from analyzing hard data on the landing page, which visitors provide while interacting with the app’s marketing messages. A wide variety of messages can be tested on the landing page and across social channels in weeks. Since you have total control over what and how to display on the landing page, you have greater opportunity to gauge users’ response. SumoMe, Google Analytics, and similar tools can help analyze how people using the app.
Plan Pre-Launch Activities and Beyond for the App
Before your app goes live, you should be prepared with all the details related to your app, which includes documentation and support, press kit, pricing plans, and link to download the app in app stores. You can add more information to your website until it finally includes user testimonials, reviews, in-depth previews, and links to relevant articles about the app.
Taking optimum advantage of the information gathered through the landing page, you can send out emails to everyone. Emails reflect messages as well as features, which have resonated impeccably with the beta group. In this way, you can direct your users to download the app, rate it and review it at the same time. Using specific tools like LinTexting, developers can also add an option on the landing page for people to receive SMS link sent to their respective devices to make it much easier to discover an app. By reaching out to the media that seems the best for your app, you can let them know that your app is now live. In case if they were not already aware of your press kit, you can provide a link to the same. Fact is, the more details you provide, the easier it gets for the press to consider and cover the release of your app.
Beyond the app store, there’s a better and greater scope for your app. You can refine the landing page with proper SEO techniques to increase the total number of users who can find out about the app, and direct them to the app in the app store. It hardly matters how well you have executed the app if no one really gets to know or find out about its existence. The trick is to maximize keywords of the landing page without messing up the content. It is one of the best ways to encourage greater organic traffic to the landing page as well as the app. Pick your keywords that users would use to find your app, or similar apps with similar features. You can also use Google Keywords Planner for optimum results.
The landing page of an app is just a part of the holistic approach used to position apps for its success. However, it is critical. Without a basic landing page, users would have to struggle to discover the app and may not even have options to share the app with their networks. In fact, it is really easy for any app to lose its way in this overwhelming and overcrowded app business and stores. What more, you are limited in the way you can market the app if users find the app store listings. By having a landing page, which is a stepping stone through evolution in times, your app has chances of attracting more potential audience to the app and enticing them to download the app and stay with it.
Related Blog : The Important Factors to Design A Mobile Application
Mobile devices have transformed the manner in which the daily activities are performed and the way communication takes place between companies and the consumers alike. In the multi device world, m-commerce and e-commerce have gained considerable popularity. Consumers find it easy to search and buy products that are relevant to them in the most convenient manner. However, m-commerce does away with certain drawbacks of e-commerce viz. lack of mobility, privacy, security, not fully developed software tools and so on. As a result, the global m-commerce economy is taking over and is anticipated to reach 100 billion USD by 2017.
Five years of market research have predicted the supremacy of the m-commerce over e-commerce. There are several factors which have prompted the paradigm shift of e-commerce to m-commerce, such as the follows:
1. No Geographic Boundaries
The shift from e-commerce to m-commerce has been due to the innovation and rapid advancement in the mobile technology that offers consumers with seamless access to the brands, retailers and business from across the globe. These smart phone users have the option of shopping from any store from any corner of the world instead of visiting the local markets or country specific stores or even relying on computers back home or having the pain to start the laptop. It is extremely convenient.
2. Huge Business Opportunities
These mobile retail apps bring in huge opportunities to serve your target market effectively and pep up the acquisition by the customers globally. The modern age people are comfortable with digital technology, which has significantly increased the usage of the tablets and the smart phones. The rapid increase in the adoption of the mobile devices has boosted the number of mobile shoppers.
3. Mobile Commerce Would Outpace E-Commerce ROI
It is a known fact now that the mobile commerce or m-commerce is increasing at a very fast pace. A recent study conducted shows that the ROI of the m-commerce industry would outpace that of the e-commerce by the end of 2016. The study surveyed the behavior pattern of 17600 consumers across 22 countries using the mobiles to shop. It claims that the m-commerce industry would witness a whopping growth rate of 42% as compared to the 13% of the e commerce sector, by the end of 2016.
4. Mobile-only Strategy for the Retail Sector
We have reached an age when the global m-commerce sector is dominating the market and is anticipated towards a more dramatic surge. The industry is growing at a rate three times faster than the ecommerce sector. This is mainly because of the convenience of using the mobile phone anywhere, anytime for shopping as compared to using the laptops and desktops to access the eCommerce websites.
As a result, apart from USA, countries like China, India, UAE, and Turkey are the top players of the global m-commerce sector. Not trailing behind are the giant retail stores like eBay, Walmart, Amazon, GrouponJD.com etc, which have also taken to the mobile first strategy by launching their remarkable native apps for their target audience. Myntra, which is India’s leading fashion retailer, has also chosen the mobile-first business strategy. They receive a wider customer response through their mobile apps.
5. Greater Mobility of the Stores
M-commerce offers the stores mobility that was not present in e-commerce. The m-commerce applications are more location specific and more personalized in their offerings. It provides an intimate store-user relationship that draws more customers towards it. M-commerce is commendable when it comes to location specific outputs as compared to the e-commerce.
6. Time Sensitive Transactions
M-commerce provides time sensitive transactions, which are an absolute necessity, keeping in mind the time constraint in the modern hectic world. Shopping with the mobile device can be done really fast and that is what the customers need.
7. The Benefits Offered By Mobile Shopping
The shift of e-commerce to m-commerce has been boosted by a number of factors, such as secure payment throughout the use of mobile phones; intuitive UI, excellent loyalty programs, easy and fast access, available 24/7, one touch payment and the enhanced awareness of the internet. These factors have attracted customers to the retail mobile apps.
8. The Rise in the Usage of Mobile Phones
According to the data from the Telecom Regulatory Authority of India (TRAI), the number of active mobile connections was around 944 million in 2014 and is expected to cross 1 billion in 2016. In 2014 alone, some 70 million mobile data connections were added. The entry level mobile data plans are cost effective, which costs about 1.3% of the median income. Coupled with this, is the plummeting rates of the handsets. A smartphone is now available for below Rs 5000. Hence, mobile internet is set to make a dramatic impact. This overwhelming increase of the mobile users has propelled the shift from e-commerce to m-commerce.
9. More Personalized Offerings
With the tremendous increase of mobile phone users, reputed Brands like Amazon, are investing in creating world class mobile platforms. Now the mobile customers can shop for the full selection of the products, available, on the website. Using these various mobile apps, the customers can type the name of a product to check availability and prices, or scan a bar-code for that item.
These applications further offer an array of benefits to he customers like they can shop on the go, receive minute-order tracking information and the timely notifications for the exclusives and the new product launches. All these mobile offerings have further perked up the shift from the e-commerce to m-commerce.
10. The Drawbacks of E-Commerce
There are certain limitations of e-commerce. It is not really mobile and there are privacy and security concerns related with e-commerce. The platform cannot be regarded as completely secure for making transactions despite the inclusion of some of the best solutions. Added to this, the telecommunication bandwidth for the solution is inadequate to solve the purpose.
For e-commerce, the tools for the development of software are in the evolution stage. Further, e-commerce and internet cannot be integrated into some of the existing database and applications with ease. Another limitation of the e-commerce is the compatibility issues. These factors have further boosted the shift from e-commerce to m-commerce.
Thus, profound penetration of tablets and smartphones in the developed and the developing countries alike, enhanced awareness of the internet and an upsurge in secure mobile platforms for payment have pepped up the shift from e-commerce to m-commerce.
Mobile apps – has any other trend dominated news headlines more than over a decade now? Thanks to unmatched Smartphone proliferation, mobile usage has grown radically than ever before. Today, it seems every company has its own mobile application. And why not! It is a powerful and cost-effective tool to attract, engage, and retain your customers.
A great thing about mobile applications is that they have filled our lives with ease and convenience. The worst thing is that the more these mobile applications become popular, the more they are prone to hacks. As applications become increasingly ingrained in personal and professional lives – using mobile devices to upload sensitive business information or perform financial transactions – our valuable information are at a higher risk of being misused and stolen.
Most apps expose sensitive user data such as identity, privacy, files, contacts, phone, location, or malware. They tend to store critical data like credit card numbers, banking and payment PIN numbers, online service passwords, etc. Unsafe access and sensitive data storage makes user information even more vulnerable to hacking and unscrupulous activities. No wonder, the onus, then, lies on you – to build high-end mobile apps that keep user data safe and secure, and inaccessible by hackers. And for this, it is vital to implement effective security measures across every stage of mobile app development.
Here are some valuable tips to build next generation secured mobile apps:
1. Do Not Rely on Built-In Platform Security Completely
If you think you can afford to ignore the significance of mobile app security because you have native application development platforms to rely upon, you are wrong. You may have the knowledge that iOS is a closed platform, and hence, highly secured. But you may not be aware that even iOS is not 100% immune to cyber attacks and threats. In fact, several instances confirmed Apple system’s inability to protect from all malicious activities, and there too exists vulnerabilities in iOS.
Android gives more flexibility to developers. If you are working on C++, it becomes complex for hackers to phish existing codes. On the other hand, Java is not much difficult to jailbreak and malicious codes can be easily inserted by hackers. So, be it iOS, Android or any other platform, all have their limitations. This means you should not fully depend on their built-in security systems.
2. Integrate Two-Factor Authentication
Passwords no longer provide 100% protection from malicious activities. They can be easily forgotten or hacked. In fact, sometimes passwords are so simple that anyone could simply guess with just a few tries. And for mobile applications that access or store confidential data, getting a password hacked can mean significant loss. Therefore, users demand a highly robust security system in apps.
Two-factor authentication can prove beneficial where passwords aren’t just the right solution. In this system, when a user tries to login, the app sends a randomly generated code via registered email id or text message to registered mobile number. Only when the user enters the code, in addition to password, he or she will be allowed to access the app.
3. Follow the Principle of ‘Least Privilege’
When you build an app, make sure that it asks for user permissions that are essentially required for the core functioning of the application. It should not have your users wonder “why does this photo editor-based mobile application needs access to my text messages?” By having your app require permissions that are necessary, you ensure highest standards of user data safety and security. At the same time, you reduce the chances of being put down by informed users who tend to avoid applications that request unnecessary permissions.
4. Minimize Data Caching Vulnerabilities
Mobile devices tend to store temporary data to facilitate faster caching. This helps increase speed as compared to desktops and laptops. Data caching or the process of storing temporary information makes mobile devices more prone to security threats. Hackers can retrieve cached information easily, which often divulges user activities, app or website access via the mobile device. Adding password protection to use a mobile app can help, but programming the app to automatically erase the cache whenever the device restarts is a good way to ensure security.
5. Do Not Save Passwords or Keys in Application Binary
Often, developers tend to use hardcoded keys and passwords as a shortcut to make the application easier to implement, debug and support. Unfortunately, this increases the chance of hacking and security threats. These secret keys and passwords are stored in application binaries. Hackers can easily reverse engineer application binaries to crack the hardcoded keys and passwords. This makes the app security system or password protection system highly ineffective.
6. Prevent Unsafe Sensitive Data Transmission
Mobile phones are particularly vulnerable to security threats because they often use Wi-Fi, which is considered insecure. Additionally, over 1/3rd of IT professionals do not encrypt sensitive data that they send over mobile devices. As an app developer, it is your responsibility to ensure that sensitive data on your app is protected in transit. Your app should use a highly robust and end-to-end secure channel like TLS or SSL encryption system when users send sensitive data. At the same time, it should not try to override the built-in platform Trust Manager. This may cause hackers to execute man-in-the-middle attacks using fake SSL certificates.
This is just an overview of few security issues and how to cope with them. The scope of mobile app security is broad, and implementing the above strategies in addition to secure communication to servers, planning for physical security breaches and patching apps can help you secure your mobile application.
Related Blog : A Guide to Top Security Risks in Android App Development
With people spending more amount of time on their mobile devices than ever, the popularity of apps continue to grow. While some apps are good to kill time, there are applications that can help your restaurant business connect better to your customers and drive revenues. Building a mobile app for your restaurant is crucial to grow in today’s hospitality industry, and to gain a competitive advantage. It is the easiest and most engaging way for your customers to find information about you, menu, services, and even order for home delivery ( if your app includes ordering facility). It is a great platform to interact with your customers, both existing and potential, in real time and know their feedback about your restaurant. This would eventually help to improve your services and food quality, and boost your brand image.
Innovations in mobile continue to grow at a rapid pace, and to stand out in the competition, your restaurant app should include more than just locations, menu, and nutritional information. It should deliver value to your customers in real-time; something that is worth their time to download your app. Customer expectations are high. Discussed here are the top features that your restaurant mobile app should have to meet their changing demands, and deliver real value.
Loyalty Programs and Discounts
While many restaurant apps are designed to deliver improved customer experience, they seemingly fail to engage and retain them. Did you know – the cost to acquire a new customer is 5 times more the cost to retain an existing one? Therefore, the focus should be on driving customer loyalty and retention with your mobile app.
Loyalty programs, discounts and special offers made available to your customers when they order online or visit your restaurant is a good way to stir their buying interest, and to retain loyal customers. Reward them with loyalty points for every visit to your restaurant, and these points can be used later to get attractive discounts and special offers.
This is one of the most common features that a restaurant app should have. It should be able to identify the user’s current GPS location, and guide them to your restaurant. Simply providing restaurant address is not enough. It should help your customers find the restaurant conveniently. Having location navigation feature enabled will help boost your business because it will encourage your customers to visit your restaurant in real-time. The feature is especially helpful for users who are new in the city.
Making Reservations with the Option of Cab Booking
Commuting to the restaurant is often a problem for customers, especially if they do not have their own vehicle or are new to the city. In such cases, customers prefer a cab ride to their favorite dining venue, and if your mobile app is able to make it more convenient to book a cab, it would enhance their experience. If your app provides the option to book a table, incorporating cab booking facility with it will surely drive overwhelming response from your customers.
Zomato, online restaurant search giant, has recently tied up with Uber to provide cab service for customers to easily commute to the dining venues in 27 cities across 13 countries. Such added services reduce traveling costs considerably, which is certainly an added benefit from the point of view of your customers. No wonder, it would garner customer royalty and retention. People would be more inclined to visit your restaurant because your mobile app also helps book a cab at much reasonable rate.
For improved customer experience and loyalty, it is vital to deliver real value to customers via your app. Giving them an option to make payments via the app can be rewarding for your business. According to National Restaurant Association, more than 50% of restaurant visitors prefer electronic payment methods. This indicates the importance of providing them a simple and alternative mobile payment option instead of traditional payment methods.
Payment with Credit Card or Debit Card, or e-wallet options can be great options. Your app should provide the option to pay via Credit Card or Debit Card once the food is delivered or to make booking advances. E-wallet allows your customers to prepay in certain amounts, and hold a balance in their account, which can be debited during bill payment. It minimizes the hassle and inconvenience of cash payment.
Special offers and promotions are always attractive for your restaurant visitors, and only notifications send at the right time and to the right people, make them sense. Therefore, Push Notifications is an important feature that your app should have, informing your customers about deals and discounts on time. Notifying your customers about offers yield increased customer responses, and encourages a lot more to take up the deal. The feature can also be used to send notifications about what’s new in the menu or other attractive news to keep your customers continuously engaged.
Any mobile application, and not just a restaurant app, must provide users an option to put reviews about the brand, product or service. Now, there are two ways you can benefit from this feature. First, if you get tons of positive reviews from your customers, writing great stuff about your quality of food and services, it would encourage others to download the app or visit your restaurant. Second, even if you get negative reviews, you should be able to leverage the information from it to provide improved services and meet customer complaints. Having a review feature in the app helps build loyalty and credibility for the brand or business.
There are several options when it comes to build a mobile app for your restaurant business. Be sure that you incorporate the above features as mainstays to deliver improved customer experience to drive footfalls, engage and retain them. In addition to these, other common features include Menu, Social Media Integration, Easy Checkout, Recent News, and more.
Mobile applications have become the most powerful tool for getting easy access to expected users worldwide. As a business owner, you can't ignore the significance of having an eye-catching and well-feature packed mobile app. When it comes to developing a mobile app,there plenty of things such as User Experience and User Interface that developers can't afford to ignore. The following are the top 10 great tips to consider when developing a mobile app.
1. Great App Design
Do you know that the average attention span is about 10 to 15 seconds? So, the app needs to provide an immediate value. Create an outline of what the app should do based on the knowledge of the business. Remember, those apps with more bells and whistles don’t attract more users. Thus, developer needs to focus on the end product during the app development cycle.
Ensure that the app design neat and clean by keeping widths and heights consistent, and employ colors that can help make the application really stand out from the crowd.
2. Don't Pack Many Functions Into The App
Do 1 or 2 things really great instead of 5 things great enough? Yes, it is true. The common pitfall for app development companies or app developers is to pack plenty of functions (features) into one app/ This results in many average functions instead of 1 or 2 well designed attributes. This is something that will frustrate the end users. So, design the application with a single purpose or with a secondary purpose and just stick with it until added functionality is needed for market expansion.
3. Choose A Platform Carefully
Millions of different platforms available out there, so pick one of the best. Additionally, launching an app on both iOS and Android at the same time is not a good idea, but go for a single platform that you will launch first. This is because if the launch is not focused on one platform, but on multiple platforms, then you will simply extend the app development time, increase development costs, or delay the entry to the App Store. So, must think about timelines as well as priorities before deciding to go for multiple platforms for the launch.
4. Clarity In App Design
One thing that must be clear to the users is What is the app key feature? Because it easily allows them to understand what they can do and what they can’t. Apart from, always focus on simple and intuitive functionality rather than trying to cram in lots of features. Besides, it’s easy to overtake mobile users, so an app must have 1 or 2 amazing functions in comparison to others.
Once it’s established and has a user base, more well crafted featured can be added later. Aside, the menus and related options must be simple to understand even for a first-time user.
5. Design App For Tomorrow
Never focus on making something that does fade away with the time. So, make the app for tomorrow. Although something looks impossible or extremely difficult today, would be achievable in the near future as software always forces the hardware to draw closer. Suppose, when decision makers first make their minds to adopt speed radar (a device used to measure the speed of moving objects) for mobile device, capability wasn’t available to them, however, they knew it would be there in the future.
6. Speedy And Simple
Keep in mind that showing an app performs faster, reduces the drop-off chances by 50%?. Also, whether it is loading, downloading as well as accessing page, how rapidly you react and response back to user truly impacts the user interaction as app users have a prospect that their devices will respond fast to their interaction.
App users do not expect to wait, but sometimes there are certain interactions that take a bit more time, so how will you deal with this? Don't know. Use a moving signal such as a glow or bounce whenever a user refreshes a page because it shows the user that it is working. Also, respond to user’s action with an animation because it will make the user feel that they have been recognized and their process is being accomplish.
7. Make The App Social Media-Friendly
To make a business app adorable and self-sustaining, developers need to integrate major social media sites such as Facebook, Twitter, etc, into the app. I know you are thinking that why? Because this makes it possible for app users to suggest or share their achievements on the app to their beloved ones on a prevalent stage. Suppose, Skitch app is a user-friendly editing app that integrates with social media channels on editing the images.
8. Testing Is Key
Making any assumptions regarding the app that users will love it or it going to be a big hit just because you believe so is wrong thinking. Bear in mind that no one can never bring something truly valuable to the table won’t matter lastly, unless you’ve tested it with success. Therefore, test the app carefully and fix all the bugs before launch it. This because if users face any issue with it, then it will seriously impact on your business reputation.
9. Price App Cleverly
The price is one of the major factors to keep in view when launching an app. If it doesn’t have a right price, then no one can never have a successful app. We know that free applications may sound good to lots of people, but for businesses it doesn’t work as they have to spend certain cost on the app development as well as maintenance.
10. Get Innovative And Creative In App Marketing
May be you have created the best app, but if app users don’t know about it then they won’t use it. So, use your own networks such as business partners, employees, friends and family, school newsletters, local papers to build a buzz around your app.
Apart from, try approaching any interest groups or industry who would already have a network of users they could tell regarding your creation.
These are top 10 unmissable ground-rules to developed a great app that people will love. I will be very happy to hear from you more ideas that you feel are vital while designing and developing an app.
We are living in a mobile era and now preparing to enter the next, wearable era, with the release of Apple Watch. Therefore, experts predict the shipment of more than 100 million wearable devices by 2018.
However, the wearable comes with the onset of smart watches and smart glasses, but it is a very loose term in the real sense. It coined the term wearable just to separate the new and upcoming devices from the existing smartphones and tablets, but wearing is not a primary condition for this class of devices.
At the technical point of view, wearable devices are quite different from the smartphones like handheld devices. The biggest difference is the lack of conventional user interface. Therefore, experts use Consumer Interaction with Device (CIWID) term instead of UI.
User Interface Challenges
Interestingly, CIWID had a stack of six layers and based on we can grade it as worst, evil, good, and better. If we use the nicknames of the layers, we can list the layers, as Bare Bones, OS Meat, OS Skin, App Meat, App Skin, and Consumption.
Among the all, Bare Bones of the wearable devices are significant for the wearable app development. It is because Bare Bones are encompassing WIMS, instead of conventional WIMP concept. In WIMP (Windows, Icons, Menus, Pointer), the last one Pointer is not existing in the wearable class of devices while it has modified versions of mobiles or handheld devices in the form of touch gestures with a touch screen.
In the case of wearable devices, no pointing and no touch gestures are applicable in conventional ways, so the “P” has replaced with “State” related counterpart. Thus, WIMS poses significant challenges for the wearable app designers as well as app developers.
For instance, today wearable apps rely more on notifications, discovery, and tracking functions while a set of direct user input is absent due to the absence of the conventional user interface like smartphones have. Therefore, developers cannot copy the user experiences for wearable apps from handheld apps, and further, need unique and creative approaches to go for native wearable user experiences.
If wearable app development companies were taking the WIMS challenges, positively the solutions would open entire new set of possibilities and real rewards for them too.
For large and intermediate computing devices such as desktops and laptops, we had wired network for internal as well as external connectivity. Gradually, we entered into the Wi-Fi era. With tiny devices, we have 3G, 4G, LTE, etc. for long distance connectivity while Bluetooth for a short distance.
Now, wearable devices have only short distance connectivity options like Wi-Fi to some extent, whereas Bluetooth, Zigbee, and NFC, connectivity in the most cases. Today we hardly have any hardware capabilities to connect wearable devices with existing Wi-Fi or 4G/LTE network to access directly the Internet or cloud services.
Therefore, wearable apps should rely on the mobile apps for external connectivity and wearable apps establish connections with smartphones or tablets apps using NFC or Bluetooth like short field connectivity technologies.
These dual networks of connectivity ultimately create several issues and hinder the desired user experiences on wearable apps.
Platform Tech Support Challenges
Wearable technologies are growing niche, various OS, and hardware platforms are available with own sets of tools and techniques. Therefore, integration of platform specific services is tough to manage in the absence of valid APIs.
These limitations of different platforms at different degree, ultimately limit the app capabilities and developers have to face several challenges to bring desired features as well as functionality in the wearable app development.
Testing Tech Challenges
For QA team, testing of wearable apps is challenging, as it needs the entire new set of hardware and automation frameworks and definition of testing elements. Today we have performance, interoperability, memory leak, etc., but they are not sufficient for wearable apps, we need to go beyond mobile app testing concept and evolve some new terms.
We are living in a mobile era where we have mobile apps for everything and every task of our life. Our health is not an exception at all. We have a plenty of mobile apps for medicines and fitness categories in the app marketplace.
It is an estimation that, we might have more than one million mobile health apps with $26 billion dollar revenue stream at the end of 2017. Colloquially, mobile health apps term as mHealth apps to practice medicine and public health using mobile devices.
Number of mHealth Apps
Today Google Play and Apple Stores have aggregately more than 97K apps related to health and fitness categories. Perhaps it is exceeding the demands of mHealth app of the entire globe.
Users & Revenue by mHealth Apps
If we look at the user data, we will find that more than half of all smartphone users gather health and fitness information through mobile devices. The overall revenue generated through top ten mHealth apps are $4 million. By 2017 it will reach $26 billion.
Downloads of mHealth Apps
Per day, more than 300K downloads take place on App Stores of all mobile marketplaces, for the free of charge, as well as paid mHealth apps. By 2017, category wise download will increase and touch new highs sothe clear picture mHealth data by category would be:
Preferences of Doctors for mHealth Apps
Lacunae in Mobile health and Fitness App Development
We have seen an encouraging scenario of mHealth apps in terms of downloads and approvals from the physician community. We know we have further categories and sub-categories of health and fitness apps in App Stores with decent download rates.
Existence of Individual Apps
Each class of apps has a unique role in the health parameters, and some have achieved unique places in it. The one category of the app will record a single type of health and fitness data and process it.
For instance, for fitness exercise, the “Moves” will act as a virtual pedometer. The “Nike+” will track the odd run. The “MyFitnessPal” will take care of food intake by giving ideas that what many calories have burned.
Issue of Pulling the Data
Unfortunately, health and fitness measurements have several such parameters to reach a sound decision for users and their physicians. If this array of apps is delivering individual results and data, it is tough to analyze them and draw a big picture of the actual health status of a user.
If a doctor has to prescribe a medicine for a patient using such numerous mHealth apps, he/she has to accumulate all data and reports on a dashboard on his laptop or PC and invent a new software to process all at a time! It is indicating the lacunae existing in recent mHealth application development and the strategies developed by the promoters.
Prediction of the Future of mHealth Apps
Due to lacunae described earlier, it is believe that fitness app consumption will decline in the next five years. However, experts believe that remote monitoring and consultation mHealth app would have bright prospects due to their usefulness in the real world.
It is true that the existing big players in the mHealth may not find a single solution that either collect all such data or compile data from the individually great mHealth apps. It is because they have gained mastery over one particular niche and looked for the rewards from it all.
There would be some entrepreneurs, who may invent one day the master-mHealth apps. Those apps would be with functional APIs that will pull the data from mobile apps, wearable apps, and from the cloud storage to compute the desired reports and presentations that users, as well as physicians, will able to consume.
Related Blog : 5 Must-Have Features For Your Next Health & Fitness App
Apple has given the birth of smartphone era by unveiling iPhone. Due to its proprietary nature, Apple has kept reins of the market in its own hands and maintained the quality of hardware as well as third party software high.
Apple has taught the world that how to put user experiences at forefront and technological innovation to serve the purpose of excellent user experiences. Unfortunately, the choice of iOS development language was not offering good user experiences to the 3rd party software or say app developers who have flooded the Apple App Store with millions of apps.
Apple Gifted Swift the World
On the last year, Apple has unveiled Swift as a programming language for iOS application development along with its classic Objective-C. Yes, it is along with, not instead of it.
Recently, one sweet announcement has made from Apple that it has declared Swift as an open source language. This has created great surprise and big ripples in the mobile app developer community across the world. It seemed that now, Apple is behaving in a strange way that anticipates its own proprietary personality.
Declaring Swift as the open source language ultimately resulting into a big loss to the company, as it has to leave a big amount on the table and lose the control over its iOS platform for language aspects.
In fact, Apple has kept its words uttered before. It has promised that it will make Swift as the open source language and will pave the way for Swift to run on all sorts of machine besides iOS and Mac devices.
How Swift Will Change the World
It has built an open source project by Swift.org and shared the source code of language through GitHub code repository.
Of course, the inclusion of a wide range of tools in Swift project is making a big difference for the mobile app developer community.
The Swift project includes Swift compilers, which are capable of running on Linux environment along with Mac. Thus, software engineers easily can transform raw Swift code into the full-scale applications.
Swift Package Managers:
Moreover, Apple has shared Swift package managers to format the apps such a way that they can run on various devices driven by Linux, Mac OS X, iOS, watchOS, and tvOS.
These ways, Apple has covered all sorts of categories of devices ranging from desktops including Windows and Mac, mobiles like smartphones and tablets, wearable like smart watches, and extra-large screens like Apple TV.
Apple has also shared the core Swift libraries, many language documentations, and tutorials in favor of large developer community. Apple has done these all under Apache 2 Open Source License and lets developers access the code free of charge and modify according to the needs and wishes.
The Power of Swift
Conclusively, we can say that Apple has ported its language code to all desktop, mobiles, wearable, and rests of computing devices along with customization capabilities.
Thus, Swift will run on any sort of computing device and Swift programmers will code the applications for any platform. It has enabled iOS developers and other software developers to easily learn this language and achieve the best performance credentials like speed and quality in mobile apps.
The power of Swift will evident on the client devices in the hands of your business users, your target audience, and in the labs of your software developers. We can use Swift on servers, yes, Linux servers, Windows Servers, and so many SQL or No SQL databases.
Just like Java, now open source Swift will bootstrap another corridor for spanning frontend and backend and the iOS devices would be included in, not excluded, as happens in the case of Java. Swift has opened a new battle of competitions with Go, Rust, and D.
Thus, Swift has opened a new coding sweet spot for the software developers where a myriad of possibilities and opportunities is waiting.
If you want to grab such opportunities for your business, a strong partner is essential at your side with an exceptional capability of Swift. Mindinventory is that sweet spot where you can hang on and reap the most with the little investment. Just tap is iOS developer team and sees what it yields for you!